It’s a 10 Haircare Silk Express Miracle Silk Shampoo 33.8 oz
Original price was: $55.00.$24.94Current price is: $24.94.
Price: $55.00 - $24.94
(as of Oct 04, 2025 07:24:52 UTC – Details)
This shampoo enhances silkiness. Creamy formula with rich lather. Delivers youthful shine. Enhances manageability. Improves elasticity and reduces breakage. Restores vibrancy.
Is Discontinued By Manufacturer : No
Product Dimensions : 3.8 x 3.7 x 9.7 inches; 2.4 Pounds
Item model number : 0060
UPC : 008985710006 898571000600
Manufacturer : It’s A 10
ASIN : B00JJ7KO2Y
Best Sellers Rank: #36,254 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #1,014 in Hair Shampoo
Customer Reviews: 4.7 4.7 out of 5 stars 1,895 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Improves elasticity and reduces breakage
It hydrates and gently cleanses hair for a soft, smooth feel
Leaves hairs soft and smooth
Powerful color-fade protection
Customers say
Customers find this shampoo to be of high quality, particularly effective at taming frizzy hair and making thick wavy hair manageable. The product leaves hair silky soft, shiny, and smooth, with a pleasant scent. While some customers consider it worth the price, others feel it’s not worth the money.
13 reviews for It’s a 10 Haircare Silk Express Miracle Silk Shampoo 33.8 oz
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Original price was: $55.00.$24.94Current price is: $24.94.
Breezy –
Itâs a 10 out of 10!
I have after many, many years found a shampoo that works for my extremely fine hair. My hair shines now, breaks far less, has more volume and less split ends. This, together with the miracle silk mask and miracle silk balm, are the very best hair products I have ever used.
Aida Hensley –
It really works!
My hairdresser recommended this line of products because my hair all of a sudden was very dry, brittle, and breaking. As they say my hair was a hot mess for the first time in my life. It was so bad that I would not go out of the house without a hat or scarf. I was so embarrassed. What was worse was I had no idea how it my hair got that way. I hadnât changed my hair routine at all.So, I went to my hairdresser for what was to be aPixie hair cut from a chin length bob that I had𥲠although she did say that I did have to cut some of the dead ends and damaged hair off however, it didnât have to be a pixie hair cut. She was telling me about the itâs a 10 hair product line and she said they were amazing and worked really well. She washed my hair with itâs a 10 shampoo and conditioner and immediately I felt the change of texture in my hairbefore the cut! The scent is very mild if any at all. When she was done I saw such an improvement in my hair with just the first use of itâs a 10. I was completely hooked. As soon as I got home I order the itâs a 10 miracle silk shampoo and the itâs a 10 miracle silk conditioner. Since she also recommended the mask I purchased itâs a 10 miracle silk hair mask, itâs a 10 miracle silk smoothing balm, and last but not least the itâs a 10 hair care blow dry flossing leave-in. They all do exactly as they say or better in my case. My hair couldnât be happier. I recommend all of these hair line product 1,000%
Allyson robinson-neal –
Best shampoo
This is the best shampoo I have ever tried. Out of all the options from this brand, it stands out as the most effective. It makes my hair incredibly soft and healthy, seals split ends, and offers multiple benefits. The large size lasts a long time, and it cleans my hair very well. I never buy any other brand!
dana barber –
I will never buy another! Itâs Truly a 10
Donât let the price keep you from buying this product!! I have been buying this for a while, but this time I ordered from Amazon and I was blown away by the Large Bottle I received for the money! The packaging was wrapped extremely well so not to leak. , so this time itâs most definitely worth the money!I started using this shampoo because I had tried a small travel size leave in conditioner years ago, and I absolutely love it! You will first notice the amazing smell it has, and stays on your hair for days. This shampoo leaves a great smooth finish to my hair, as well as protects my color. I believe it effectively does what it says it will do, leaves your hair smooth and silky. I highly recommend it to anyone who hasn’t tried it yet. Once you start using it, you’ll never go back to any other brand of shampoo. I say order it!! Itâs worth it, your Hair will Love You!
L.I. NY Prof. –
Great Shampoo
Truly one of the best shampoos Iâve ever used. Leaves my hair feeling soft and looking great. Iâve already placed a re-order. Highly recommended.
Tamara –
Smells great!
This is pretty good shampoo, smells great & cleans good!
Annette –
Dynamite shampoo
Dynamite shampoo. People notice the difference
Elsie –
Love this product.
Works great. Looking forward to using the leave in conditioner.
Melanie –
Love smell and nice in hair
Ana Cristina Rodrigues Dias –
Excelente produto, proporciona hidratação a cada lavagem.
Houndour –
This is my 3rd or 4th bottle of this little gem. I was using loreal 10 in one leave in conditioner before this, but my curly ringlets hair was still matting quite badly and really difficult to brush out after washing it. So searching on amazon I found this. When it landed, I was gutted at how small the bottle is for the price. First time I tried it on my hair, a few spritzes after my shower, I thought Oh. Not really that impressed and should have bought the loreal again. Next day, after wash spritzed again and omg what a difference! My hair just literally brushed out like silk! It’s obviously a product that gets better more it’s used. So guess what? I bought the shampoo and conditioner to go with it. I can honestly say, I’m 56 and my hair just feels amazing , bouncy non frizzy curly hair and always gets compliments. The shampoo and conditioner are the same, the more you use it, the more lush your hair is.
Shopper –
Best shampoo ever, and it arrived so fast!
Amazon Customer –
Smells goodGreat hair