Jerome Alexander My Color Self Adjusting Full Coverage Foundation Makeup with Kabuki Brush (Light)
$19.99
Price: $15.00 - ($19.99 / ounce)
(as of Sep 24, 2025 02:00:28 UTC – Details)
My Color Self Adjusting Foundation’s color-transformative formula will change your makeup routine and take the stress out of choosing a foundation shade that’s right for your complexion.
My Color Self Adjusting Foundation 1.0 oz
Kabuki Blending Brush
Pro Tip: If you think you might be “in-between” shades, choose the DARKER of the two shades. For example, if you aren’t sure if you are a Light or a Medium, go with Medium.
Your Perfect Shade + Anti-Aging Skincare In One
Our multitasking formula is infused with the Jerome Alexander Skincare Makeup proprietary blend of skincare actives and delivers immediate results and long-term anti-aging benefits.
Hyaluronic Acid locks in moisture and keeps your makeup looking fresh all day long
Niacinamide (Vitamin B3) helps protect from UV and blue light damage and promotes beautiful and healthy skin.
Argireline is a peptide that minimizes the look of fine lines and wrinkles while promoting skin elasticity for a more youthful look
Matrixyl 3000 reduces the look of fine lines and wrinkles and helps stimulate skin repair
Multi-vitamin Mix including skin-firming Haloxyl, hydrating and smoothing Vitamins A & E, and brightening Vitamin C
Follow These Application Steps for Best Results
1. A Little Goes a Long Way
Apply a pea-sized amount of foundation onto the included Kabuki Brush. You can add more later, if needed.
2. Blend, Blend, Blend!
For best results, use a circular motion to apply a smooth, even layer of foundation over your skin. Continue buffing until the color is even across your face. For additional coverage, repeat steps 1 and 2.
3. Good Things Come to Those Who Wait
Wait 10 to 15 minutes for the color to complete its transformation (you can begin applying your other makeup while it’s still adjusting). The end result should look like your skin, but better!
Product Dimensions : 8 x 4.5 x 1.8 inches; 0.99 ounces
UPC : 812458004819
Manufacturer : Jerome Alexander
ASIN : B0007TIT66
Best Sellers Rank: #41,686 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #358 in Foundation Makeup
Customer Reviews: 3.4 3.4 out of 5 stars 496 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Adapts to Your Unique Shade: Our self-adjusting white foundation applies white and seamlessly adjusts to your specific skin tone within 10-15 minutes. The result? A cream foundation that perfectly matches your complexion, reducing shade selection stress.
Revolutionary Microbead Technology: Experience flawless blending as our makeup foundation has encapsulated color microbeads that skillfully detect your shade while the product melds into your skin. Effortlessly create a smooth, natural-matte finish with full coverage.
Skincare-Enhanced Elegance: Infused with potent actives including Hyaluronic Acid, Niacinamide, Argireline, Matrixyl 3000, and essential vitamins. Our liquid foundation provides immediate benefits and long-term anti-aging results.
Pro-Level Application: Use the Kabuki foundation brush to apply a small amount, and blend evenly in a circular motion. The foundation’s color transformation takes 10-15 minutes – your patience is rewarded with radiant, naturally enhanced skin.
Radiate Confidence: Witness the face makeup foundation’s white hue adapt to your unique shade through microbead technology, revealing radiant skin. Experience the fusion of science and beauty as your complexion appears naturally flawless.
Customers say
Customers have mixed experiences with this foundation’s color match, with some saying it blends perfectly while others report it looks pale. The pump functionality is problematic, with several customers reporting it doesn’t work properly. The product receives positive feedback for its quality, though customers disagree on its coverage and texture, with some finding it smooth while others describe it as gritty. The blendability and ease of application are also mixed aspects, with some customers saying it blends naturally while others find it difficult to apply.
8 reviews for Jerome Alexander My Color Self Adjusting Full Coverage Foundation Makeup with Kabuki Brush (Light)
Add a review
Related Products
$19.99
Ben –
Love the foundation, pumps sucks.
My skin changes color so often and this foundation works great on me! Love the coverage. Itâs not too much and not too little. Only downside is the pump breaks every time, so you have to unscrew the cap and wipe it on the brush. Honestly, Iâve gotten used to doing it that way because itâs faster to me. Great foundation otherwise.
Carrie Pryor –
Pump is broken
The pump won’t work. If I want to use the product, I will have to open it completely and pour/scoop it out. Was so excited to try this but now I am disappointed.
SeaStar16 –
Like in this case, because the item is defective don’t be afraid to ask for a replacement.
I was really excited to try this product as i don’t wear makeup like i use to but my daughter’s Graduation is approaching and I want to “dress up”. As soon as it arrived i opened the box and started pumping, and pumping and pumping but the product would not come out of the bottle. So I unscrewed the lid to discover the bottle was basically empty! I took pictures and sent in a request to replace the product as you can see from the pictures the item is packaged nicely. It comes with a kabuki brush which was nicely preserved with netting and a foam pad to assist you in applying the product. As I mentioned before the product comes out by pumping it therefore you only use a little bit at a time. Amazon has accepted to send a new bottle out, which they did the next day! I can’t wait to try it! I’ll update at that time as to how well that product will works.
buyer –
Highly recommend
Color and coverage that blends so naturally with my skin, whether it is a slight shade darker or lighter it still comes out right. Ive blended other foundations with it for a dúo primer with tint effect. It feels a little gritty at first but finishes soft. Iâve reordered several times and the quality is consistent. Highly recommend!
Tammy –
No Color Match
Just when I thought I couldnât get any paler, this self adjusting foundation proved me wrong. I gave it 2 stars because it did cover the freckles on my hand..it just covered it in white! Applied it about 10 min ago..no color change.
Charlotte J Grigsby –
Pump doesnât work
Extremely happy with the texture and coverage. Goes on slightly gritty. You have to rub it in. Once itâs on it lasts and is not at all dry or cakey. Looks moisture rich without looking oily and skin feels really smooth. I found it worked better with fingertip application than with brush. Buildable. Lovely photo finish, but the pump doesnât work! Big thumbs down tbh. Itâs really thick and doesnât come out if the jar easily so you loose so much product because of a broken pump.
Wanda A. Rivera –
Love it!!!
I love this foundation. Itâs easy to use. Make my makeup morning routine more easiest and faster. Foundation comes with a brush and it has 3 shades for any type of skin color. Coverage feels light and not greasy at all. I had also used the spray foundations and they matched my skin complexion and cover most of the imperfections and discoloration. They include a primer(also in spray form) to use before the foundation and a spray sealer to keep your makeup nice and impecable during the long 8 hours work. I highly recommend Jerome Alexander productsð
BABYDOLL –
Got a BAD BOTTLE Color Medium
I LOVE JEROME ALEXANDER. I’ve been using the AIRBRUSH foundation for 3 yr now.Thought I’d try THE COLOR self adjusting,MEDIUM.It came in a JA box, bottle wasn’t sealed. I pumped 20 times before a splatter of it came out on the brush not a dollop like the video showed. The texture was literally like ELMER’S GLUE .I took pump out ,the tubing was bent and saw the bottle was half empty. Tried another few pumps & it came out like toothpaste. Dare I put it on my face? Well I did and waited the 10-15 min and my face was reddish & sticky so I immediately washed it off. It definitely didn’t feel like it had a primer in it and it didnt go on smooth nor did it dry smooth.I’ll just stick with the JA AirBrush.The photos speak for itself.