OUAI Fine to Medium Hair Treatment Masque – Hydrating Hair Mask to Help Repair Strands & Increase Shine – With Shea Butter, Keratin and Panthenol – Paraben, Phthalate & Sulfate Free (8 Fl Oz)
$38.00
Price: $38.00
(as of Oct 19, 2025 03:15:42 UTC – Details)
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Is Discontinued By Manufacturer : No
Product Dimensions : 3.5 x 3.5 x 2.75 inches; 8 ounces
Item model number : OUA-409-CAN
UPC : 815402024093
Manufacturer : OUAI
ASIN : B08WGD6R81
Best Sellers Rank: #4,167 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #24 in Hair Treatment Masks
Customer Reviews: 4.5 4.5 out of 5 stars 2,757 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Rich and Restorative Hair Masque – This rich and effective mask acts like a deep conditioner that will leave your hair feeling smoother, softer and stronger from the first use. It heals split ends and makes strands more resistant to future damage.
Bring Your Hair Back to Life – Formulated with shea butter which helps to hydrate, soften, and condition dry processed hair and hydrolyzed keratin to prevent breakage and reduce frizz. We also add panthenol to our hair masks to restore shine and improve overall strength.
OUAI Means Yes – In that casual Parisian way. OUAI is about being better IRL. It’s about having honest conversations with our community. It’s about letting go of unrealistic expectations and embracing your imperfections.
Formulas That Get The Job Done – All OUAI products including this hair mask for damaged hair are carefully crafted to cut styling time and nourish your hair health. We put the good stuff in and leave the bad stuff out, without ever sacrificing quality.
For Real Life, For Real People – OUAI offers luxury products like this hair masque at affordable prices that are user-friendly — no glam squad needed. After applying this moisturizing hair mask to damp hair, chill out for 5 minutes, then rinse with cool water to lock in moisture and shine.
Customers say
Customers find the hair mask effective, particularly for curly hair, and appreciate its moisturizing properties that last for days. The product makes hair shiny, smooth, and less frizzy, with a pleasant scent. While some customers consider it worth the price, others feel it’s not good value for money.
13 reviews for OUAI Fine to Medium Hair Treatment Masque – Hydrating Hair Mask to Help Repair Strands & Increase Shine – With Shea Butter, Keratin and Panthenol – Paraben, Phthalate & Sulfate Free (8 Fl Oz)
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$38.00
carolyn –
ððððð GAME-CHANGER for Thick, Dry Hair!
I am absolutely OBSESSED with this OUAI Thick Hair Mask! My thick, wavy hair has always been prone to dryness and frizzâuntil now. After just one use, my hair felt incredibly soft, nourished, and manageable. The scent is luxe and salon-quality without being overpowering, and the creamy texture spreads easily without needing a ton of product.What I love most is that it actually penetrates the hair shaft and doesnât just sit on top like other masks. My ends look healthier, and I noticed less breakage when styling. Itâs now a must-have in my weekly hair routine.If youâve got thick or textured hair that needs a little TLC, this is your holy grail. Worth every penny!â Smooths and softensâ Smells amazingâ A little goes a long wayâ Great for color-treated hairDo yourself (and your hair) a favorâadd to cart immediately!
Jeanie –
Love this productâ¤ï¸
Iâm really impressed with this hair mask. The texture is lightweight, so it doesnât weigh down fine hair, but it still delivers a deep level of moisture. After using it, my hair feels soft, hydrated, and much more manageable. It smooths frizz, adds shine, and leaves my hair looking healthier overall. I also love that it rinses out easily without leaving a heavy or greasy residue. The subtle scent is fresh and pleasant, making it feel like a little spa treatment at home. Itâs a great option for anyone with fine hair who still needs extra moisture without the heaviness.
Kyla Varnum –
My favorite hair mask!
This is the BEST hair mask. It always leaves my hair feeling thick and smooth, and looking very shiny! And it smells AMAZING!! I will never use another hair mask brand again. On weeks where I donât use this mask, I use Ouai hair oil and Ouai leave in conditioner. These are the absolute best hair care products and they last a long time, I feel like they are priced very well for as long as they last me.
Jestelle –
Intense conditioning
I purchased this brands shampoo and conditioner in the past and was able to choose a free sample which I thought was this product. I remember loving the smell of the sample and decided to purchase this deep conditioner after my other ran out. I wasnât as in love the scent as I remember and wonder if I got a different one in the past. But this deep conditioner does work well and I notice my hair is much softer after I use it. Usually I use it to detangle the dreadlock that forms in my daughterâs hair because thatâs the only way to break it up. I like the simple branding of this brand and the color of the jar is neutral and clean. Itâs a bit pricy but I am a true believer in high quality hair products because I get highlights and donât get my hair trimmed as often as I should.
Amazon Customer –
Very Hydrating & Noticeable Difference
I will preface by saying I donât leave many reviews. But this is the only mask Iâve used that has truly made a huge difference on my hair and itâs immediately noticeable. It smells amazing and the soft bouncy sheen lasts on my hair for days and days. It feels so much healthier and hydrated since Iâve incorporated this mask into my weekly ritual. Plus I donât notice any oiliness from it at all, but that could also be because I donât use it on my scalp, just midway through to the ends of my hair.Overall: love love love and will be buying again.
Chrissy cares –
Thick Hair Mask – Does the job right – Curly Hair
I have thick curly hair. It becomes dry easily especially after coloring. I recently colored my hair and lost the body, hydration and strength. This was a great remedy! My hair already has body, shine, bounce and hydration back. Just yesterday, prior to using this stuff, my hair felt like straw. Now itâs full of life again and feels soft.
Sarah Evans –
Hair mask
This makes my hair feel so soft, keeps it healthy and hydrated! Not to mention the co trainer is super cute and fits my aesthetic. Very affordable and great quality.
Carine Rice –
Game changer
I only wash my hair every 3 days and use this as my conditioner every time. It has transformed my hair – softer and healthier! The tub easily lasts me a month. Worth every penny.
Traci Cooper –
I tend to heat style my hair pretty often, and I bleach my roots without fail every month. I also use purple shampoo (which is very drying) at least twice a week. As you might imagine, my hair has been rather like a doomed man clawing his way through the Sahara, knowing all too well that the sun and sand will soon swallow him whole. Or something like that.Anyway, this hair mask was like an oasis. My hair has so much less frizz, is softer, and tangles less. I also noticed that my natural curl pattern (which has been conspicuously absent for a few years) seemed to return a little. Not sure if it actually repairs split ends, but my hair does feel much smoother. Apply it after shampooing (but before conditioning) and leave it on for at least five minutes, rinse out, then condition after as normal.
albandry –
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Not –
My hair was super dry after bleaching it and this product rescued it. you will notice a huge difference from the first use.
Nala –
Absolutely incredible product. For years I’ve been persuaded by stylists and ads to buy well know brand products that did absolutely nothing, apart from leaving my hair dry like straw. I spent £1000s on them. I have wavy/curly hair, naturally dry and porous. This mask is revolutionary. I left it overnight, and my hair first time in years are soft and don’t feel like hay stack. Definitely will be buying again, and price is totally fair for something that incredible.
Mari Takahashi –
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